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Why Building Pride in Your Organization is Important

why-building-pride-in-your-organization-is-importantEmployees that love what they do and have pride in the organization they work for will do what it takes to get the job done right.  

These employees are pleasant to work with; they’re leaders without the titles. So much so, that they recruit potential employees that match their enthusiasm! Furthermore, these employees present management with constructive feedback, are involved in company events and work towards company initiatives, including making the company an even better place to work.

That being said, there are endless reasons for building pride. Probably the most important reason of them all is that employees that have pride in your organization, are more likely to remain with the organization long term. That happens to be No. 8 on Dale Carnegie’s list of 13 Ways to Motivate Key Employees to Become Leaders.

What Does it Mean to Have Pride in Something?

Pride is a feeling of deep satisfaction derived from personal achievements or the achievements of others; this includes an organization or group. Pride can manifest itself in big and small actions, for example, at the end of an important project or everyday interaction with co-workers and clients.  

What Are Some Ways Pride in an Organization Helps the Bottom Line?

Smart organizations build pride by creating purpose. Purpose gives employees a reason — other than a paycheck — to be proud of their work. And, of course, happy employees perform better, from following management directives to tag-teaming projects with co-workers, all the while, spreading the company’s message of pride. 

The Difference Between Pride & Performance

John is good at his job; he meets all his deadlines and is one of the organization’s overachievers. But there’s a problem. He doesn’t think much of the organization. He doesn’t hate it, but he doesn’t enjoy working here either. 

How do we know? A combination of daily mumbles and his body language in meetings and everyday interactions. We’re not sure why he lacks positive energy (alertness, enthusiasm, a hunger for knowledge).

The attitude of employees like John lack motivation for anything more than a bi-weekly paycheck. Their energy, or lack thereof, threatens to wear down the morale of a department, if not an entire company. 

Tips For Building Pride in an Organization

  1. Understand the Bigger Mission: Ask yourself: How does your organization improve the lives of clients and customers? The answer to that question is the key area of focus to start building pride. 
  2. Lead By Example: Creating pride requires taking action. And who better to showcase organization pride than management?
  3. End Favoritism: Employees must know “the odds” are not stacked against them, and their success is solely determined by their daily efforts.
  4. Employee Solutions: This empowers employees with the ability to solve problems instead of bringing every issue, big and small, to management.
  5. Support Training: Investing in continuing education of employees offers another way to show the organization cares about its workforce.
  6. Embrace an open-door policy: This allows employees to freely express opinions. 

12 More Ways to Motivate Your Team to Become Leaders

Wondering how to prepare top-performing employees for leadership roles? 

Dale Carnegie of Orange County’s world-renowned consultants have prepared thousands of individuals for future leadership roles. Building pride in an organization is just one of the 13 ways your organization can transform key employees into leaders. 

Click here to read about the others.

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